neukleos
Exciting news! We’re looking to fill the Digital Marketing/Brand Manager position at Neukleos, a full-service digital agency based in Lagos.
If you’re a passionate, results-driven marketer with experience in developing and executing successful digital campaigns, we want to hear from you!
- Location: Lagos, Nigeria
- Work Mode: Hybrid
Who We Are
Neukleos is not your typical agency. We are a full-service digital agency who love and produce brilliant digital work.
We are the anti-default agency for marketing, digital, and creative brand expressions.
Design thinking is at the heart of our agency, which means we utilize design principles to solve problems.
Our fun culture, interesting team, and passion for great work make us a great place to be every day.
Job Summary
We are seeking a Digital Marketing Manager to develop and execute innovative digital strategies that drive success for our clients.
In this role, you will act as a strategic partner to clients, ensuring all digital initiatives align with their objectives.
You will lead a team of marketing executives, collaborate with internal teams, and execute digital marketing campaigns that drive results.
Key Responsibilities
Digital Strategy & Execution
- Develop and execute digital campaigns across SEO, SEM, social media, email marketing, and display advertising that align with client goals.
- Create and execute detailed media plans that strategically select digital platforms and advertising channels (paid search, social media, display ads, etc.), optimizing for performance and ROI.
- Develop and manage media budgets, ensuring effective allocation to maximize results and maintain budgetary goals.
- Negotiate media buys and placements, ensuring optimal ad rates and ad spaces.
- Continuously optimize ad performance through A/B testing, real-time data analysis, and adjustments to meet KPIs like CTR, CPC, and ROI.
- Provide comprehensive reporting and analysis of campaign performance, providing insights and recommendations for improvements.
Content & Campaign Management
- Oversee the creation of engaging, SEO-optimized content for blogs, websites, and social media platforms.
- Collaborate with the creative team to develop multimedia assets for digital campaigns.
- Ensure all content aligns with brand messaging and engages target audiences effectively.
Paid Media Advertising
- Plan and manage paid digital marketing campaigns, including PPC ads, retargeting, and programmatic buying.
- Optimize paid media campaigns to increase conversion rates, maximize lead generation, and achieve campaign objectives within budget.
Analytics Setup & Optimization
- Set up Google Analytics to track and measure website performance, providing insights for campaign optimization.
- Implement Google Tag Manager to streamline the process of managing and deploying marketing tags on websites.
- Configure and manage Facebook Pixel to track and analyze the effectiveness of Facebook ad campaigns, optimizing for better ROI.
Team Leadership & Client Collaboration
- Lead a team of marketing executives, fostering collaboration, creativity, and excellence.
- Serve as the primary point of contact for senior client leaders, ensuring smooth communication and high-level service delivery.
- Collaborate with internal teams (sales, creative, design) and external agencies to ensure campaigns are executed flawlessly.
Market Research & Innovation
- Stay ahead of industry trends, exploring and recommending innovative digital tools and platforms to improve client marketing strategies.
- Conduct market and competitor analysis to identify new opportunities and refine strategies.
- Client Service & Relationship Management: Build and maintain strong client relationships by understanding their needs and delivering high-quality, results-driven campaigns.
- Provide strategic guidance to clients, helping them navigate digital transformation and improve ROI using digital channels.
Who You Are
- Experience: 3+ years of experience in digital marketing, with a proven track record of delivering successful campaigns.
- Technical Skills: Proficiency in SEO, SEM, Google Ads, social media management tools, and email marketing platforms.
- Analytical Mindset: Strong ability to interpret data, analyze trends, and adjust strategies accordingly.
- Creative Problem Solver: Innovative and adaptable with excellent critical-thinking skills.
- Communication: Strong verbal and written communication skills, with the ability to present ideas effectively.
- Collaborative Leader: Able to work in teams and lead projects with a proactive attitude.
Why Join Us?
At Neukleos, you’ll be joining a dynamic, passionate, and forward-thinking team. We value creativity, innovation, and collaboration, and we offer a fun, vibrant working environment where you can grow, learn, and make an impact.
With the opportunity to work with top-tier clients and explore cutting-edge digital strategies, this is a chance to further your career in digital marketing.
Deadline: 5th December, 2024
